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TAKE A FURTHER 30% OFF SALE |
HURRY, ENDS MONDAY!
view terms & conditions
Take a Further 30% Off Sale offer available on already reduced product only. discount applies to marked sale price. selected lines in this section only. valid from Friday 20th April until 11:59pm GMT Monday 23rd April 2018 or while stock lasts. discount applied at checkout.

Free Delivery £50+ free delivery will automatically be applied at checkout with uk & ireland delivery orders only of £50.00 or more. orders up to £49.99 will be charged the applicable fee. uk & ireland standard delivery orders. valid until 11:59pm GMT Monday 16th April 2018.

new arrivals

sign up & get 15% off sign up to smigglemail and get 15% off your next shop with us! and that's not all...
  • get a special treat on your birthday month
  • be the first to see new goodies
  • enjoy instore and online exclusive offers
  • hear about our cool competitions
  • plus loads more fun stuff!

Shop By new in

All prices are in GBP and include VAT
  • Glam Media Pouch Glam Media Pouch
    i'm new
    Glam Media Pouch £13.50 GBP
  • Dudes A5 Lockable Notebook Dudes A5 Lockable Notebook
    I'm new
    Dudes A5 Lockable Notebook £11.50 GBP
  • Tropi-Cool Drink Up Straight Water Bottle Tropi-Cool Drink Up Straight Water Bottle
    i'm new
    Tropi-Cool Drink Up Straight Water Bottle £8.50 GBP
  • Tropi-Cool Backpack Tropi-Cool Backpack
    take 25% off
    i'm new
    Tropi-Cool Backpack £33.50 GBP
  • Tropi-Cool Double Decker Lunchbox Tropi-Cool Double Decker Lunchbox
    i'm new
    Tropi-Cool Double Decker Lunchbox £17.50 GBP
  • Tropi-Cool Flap Wallet Tropi-Cool Flap Wallet
    i'm new
    Tropi-Cool Flap Wallet £8.50 GBP
  • Tropi-Cool Zip Wallet Tropi-Cool Zip Wallet
    i'm new
    Tropi-Cool Zip Wallet £8.50 GBP
  • Iphone 5 Mirror Phone Case Iphone 5 Mirror Phone Case
    i'm new
    Iphone 5 Mirror Phone Case £10.00 GBP
  • Unicorn Iphone 5 Case Unicorn Iphone 5 Case
    i'm new
    Unicorn Iphone 5 Case £10.00 GBP
  • Party Friends Eraser Party Friends Eraser
    i'm new
    Party Friends Eraser £2.00 GBP
  • Party Pop Pen Party Pop Pen
    i'm new
    Party Pop Pen £3.50 GBP
  • Tropi-Cool Pop Out Pencil Case Tropi-Cool Pop Out Pencil Case
    i'm new. online preview
    Tropi-Cool Pop Out Pencil Case £12.50 GBP
  • Iphone 6 Mirror Phone Case Iphone 6 Mirror Phone Case
    i'm new
    Iphone 6 Mirror Phone Case £10.00 GBP
  • Sippy Cup Eraser Sippy Cup Eraser
    i'm new
    Sippy Cup Eraser £4.50 GBP
  • Unicorn Iphone 6 Case Unicorn Iphone 6 Case
    i'm new
    Unicorn Iphone 6 Case £10.00 GBP
  • Stack Them Up Sharpener Stack Them Up Sharpener
    i'm new
    Stack Them Up Sharpener £4.00 GBP
  • Happy Glow Light Happy Glow Light
    i'm new
    Happy Glow Light £18.50 GBP
  • Formal Fashion Designer Book Formal Fashion Designer Book
    i'm new
    Formal Fashion Designer Book £13.50 GBP
  • Characters Hair Ties Characters Hair Ties
    buy 2, get 1 free
    Characters Hair Ties £4.00 GBP
  • Esta Hair Tie Esta Hair Tie
    buy 2, get 1 free
    Esta Hair Tie £4.00 GBP
  • Smile Beads Bracelet Smile Beads Bracelet
    buy 2, get 1 free
    Smile Beads Bracelet £4.50 GBP
  • Smile Metallic Bow Bracelet Smile Metallic Bow Bracelet
    buy 2, get 1 free
    Smile Metallic Bow Bracelet £4.00 GBP
  • Smile Locket Bracelet 4Pk Smile Locket Bracelet 4Pk
    buy 2, get 1 free
    Smile Locket Bracelet 4Pk £6.00 GBP
  • Smile Bff Bracelet 2Pk Smile Bff Bracelet 2Pk
    buy 2, get 1 free
    Smile Bff Bracelet 2Pk £4.00 GBP
  • Smile Bff Sequins Necklace 2Pk Smile Bff Sequins Necklace 2Pk
    buy 2, get 1 free
    Smile Bff Sequins Necklace 2Pk £9.00 GBP
  • Smile Disco Bow Headband Smile Disco Bow Headband
    buy 2, get 1 free
    Smile Disco Bow Headband £4.00 GBP
  • Smile Unicorn Pastel Headband Smile Unicorn Pastel Headband
    buy 2, get 1 free
    Smile Unicorn Pastel Headband £9.00 GBP
  • Smile Boho Bracelet 4Pk Smile Boho Bracelet 4Pk
    buy 2, get 1 free
    Smile Boho Bracelet 4Pk £9.00 GBP
  • Smile Mystical Ring 2Pk Smile Mystical Ring 2Pk
    buy 2, get 1 free
    Smile Mystical Ring 2Pk £3.50 GBP
  • Smile Olivia Scrunchie 3Pk Smile Olivia Scrunchie 3Pk
    buy 2, get 1 free
    Smile Olivia Scrunchie 3Pk £4.50 GBP
  • Smile Pom Pom Pastel Headband Smile Pom Pom Pastel Headband
    buy 2, get 1 free
    Smile Pom Pom Pastel Headband £4.00 GBP
  • Twist Hair Ties 12Pk Twist Hair Ties 12Pk
    buy 2, get 1 free
    Twist Hair Ties 12Pk £4.00 GBP
  • Smile Bff Sand Necklace 2Pk Smile Bff Sand Necklace 2Pk
    buy 2, get 1 free
    Smile Bff Sand Necklace 2Pk £9.00 GBP
  • Smile Funny Hair Ties 8Pk Smile Funny Hair Ties 8Pk
    buy 2, get 1 free
    Smile Funny Hair Ties 8Pk £3.50 GBP
  • Smile Pom Pom Fun Hair Ties Smile Pom Pom Fun Hair Ties
    buy 2, get 1 free
    Smile Pom Pom Fun Hair Ties £4.00 GBP
  • Smile Princess Hair Ties 5Pk Smile Princess Hair Ties 5Pk
    buy 2, get 1 free
    Smile Princess Hair Ties 5Pk £3.00 GBP
  • Smile Fantasy Ring 4Pk Smile Fantasy Ring 4Pk
    buy 2, get 1 free
    Smile Fantasy Ring 4Pk £7.50 GBP
  • Smile Coil Hair Ties 4Pk Smile Coil Hair Ties 4Pk
    buy 2, get 1 free
    Smile Coil Hair Ties 4Pk £4.00 GBP
  • Smile Braids Hair Clips 4Pk Smile Braids Hair Clips 4Pk
    buy 2, get 1 free
    Smile Braids Hair Clips 4Pk £4.00 GBP
  • Smile Dazzle Scrunchie Smile Dazzle Scrunchie
    buy 2, get 1 free
    Smile Dazzle Scrunchie £4.00 GBP